Blog

In the digital world, trends, tactics and popular platforms change at lightning speeds. For up-to-date commentary on the digital mode, stay tuned to the HATHWAY blog. You will find business and marketing strategy, current issues, company news, reviews, interviews and more.

3 Reasons You Should Have a Google Glass App

March 11, 2014

3 Reasons You Should Have a Google Glass App

Google Glass is a revolutionary new way for users to interact with content. You can deliver custom, timely user experiences complete with text, images, rich HTML or video. And while Google Glass is still in its beta Glass Explorer program and not widely available to the public, creating an application for Google Glass can still be beneficial to your business. Here are three reasons your company should consider building a Google Glassware application.

VIDEO: Mobile Game Connects Kids to Vitamins

February 19, 2014

VIDEO: Mobile Game Connects Kids to Vitamins

Getting kids to eat healthy and take their vitamins is always a challenge. By contrast, getting kids to play video games on a mobile device is quite easy.

New Hathway Staff Add Valuable Skills

February 04, 2014

New Hathway Staff Add Valuable Skills

2014 is already looking to be another outstanding year for Hathway. We are well on our way to accomplishing our annual goals and, with the addition of two new employees, we couldn’t be more excited to see what this year has to offer for the agency and our clients alike.

Hathway named Leader in Enterprise Application Development

January 30, 2014

Hathway named Leader in Enterprise Application Development

Hathway’s innovation and leadership in enterprise application development has been lauded by an independent research firm.

Notify: A New App for Google Glass

January 28, 2014

Notify: A New App for Google Glass

Everyday users will be able to buy Google Glass as early as April. But other than telling the world you’re an early adopter, what can you do with Google Glass?

Three Digital Retail Trends for 2014

January 22, 2014

Three Digital Retail Trends for 2014

In the past decade we’ve witnessed an integration between shopper and retailer technologies: social media has allowed retailers to build and manage relationships with their customers outside of their brick and mortar locations, and mobile devices have given shoppers the ability to access retailers’ digital properties from virtually anywhere.

Semiconductor Sales Rise, Investment in Digital Forecasted

January 07, 2014

Semiconductor Sales Rise, Investment in Digital Forecasted

2013 was a banner year for the semiconductor industry, and indicators show companies plan to leverage last year’s success with a 2014 investment in technology and digital.

Creating a “Luxurious” User Experience

December 11, 2013

Creating a “Luxurious” User Experience

High-end consumer brands need to have a high-end online user experience to match.

Hathway Team Triples: Meet our Newest Members

November 19, 2013

Hathway Team Triples: Meet our Newest Members

It’s been a busy year at Hathway. Since the last time we posted on our blog we’ve tripled our staff, moved to a new office building and produced some world-class work for Fortune 500 companies. So you can understand why our blog might have collected a bit of dust recently.

Mobile Website Optimization

December 07, 2012

Mobile Website Optimization

Hathway now provides Mobile Conversion Rate Testing and Optimization. eCommerce on a mobile? Think Couch Commerce! Mobile users shop online, at their leisure. Through VWO's new Mobile Website Testing functionality, we can optimize your mobile site for usability and increase your conversions.

Conversion Rate Optimization Strategy

October 05, 2012

Conversion Rate Optimization Strategy

Every day, online businesses flood to web- strategy specialists like HATHWAY with a single goal: get more website conversions!

Optimizing Cinemagraphs

October 17, 2012

Optimizing Cinemagraphs

When we rebuilt our website in May, we wanted it simply to be awesome. One of the most-liked features of our previous website was the team page. It showed a glowing silhouette of each employee, and when you moused over each employee it showed his or her full-light photo. It used pure CSS and was pretty slick.

Facebook Global Pages: One page fits all

October 25, 2012

Facebook Global Pages: One page fits all

Since Facebook launched Pages in 2007, it has been difficult for international Brands to adopt the right strategy on the platform. “Should we create an international page or should we localize and create multiple pages targeting each region individually?” That question has been asked many times and here is the answer:

Make Your Website Retina Ready

November 06, 2012

Make Your Website Retina Ready

Over two years ago, Apple announced the iPhone 4 to the world. Among several improvements over its predecessor, the iPhone 3GS, the newest iDevice boasted a 3.5” display at a resolution of 960×640 pixels. That’s a pixel density of 326 pixels per inch (PPI). According to Apple, the human eye cannot distinguish individual pixels on the display when held at typical viewing distance. And thus it was branded as the Retina display.

HATHWAY's favorite Olympian

August 07, 2012

HATHWAY's favorite Olympian

HATHWAY is an agency full of people with unique talents. You can see it in our work, in our play and defined in our company values. When digging side by side in the digital trenches it is easy to see those work talents shine but we don’t often get to see what makes people tick when they step outside the office.

The “outside-the-office” story of our beloved Keena Zorovich is so amazing — we had to share.

Embracing the "new"—This start-up is growing up

May 23, 2012

Embracing the

We’re excited to announce that big things are happening here at HATHWAY. Throughout the month of May, our team has been busy at work moving and settling into a new home, rebranding the agency, and launching a new website! With all the new and exciting changes that have been going on with our agency, we decided to share the news with all of you. 

About Hathway

We are a digital agency building consumer brands and enterprise businesses online. Through digital strategy, design and application development we create experiences that transcend device, medium and touch point. With an unfaltering integrity and a drive for client service, our work is charged with a genuine desire to see our clients succeed. Our clients' success is our success.

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