With the combination of social media and traditional websites, a new era of digital community is born.  Building a digital community around your brand or business is a great way to create ambassadors and keep customers and users coming back to your site. A digital community, simply put is a group of people coming together with similar goals and interests on the World Wide Web. Community can come in many forms on the web such as product reviews, social media integration or mobile apps.

On July 15th, audiences of all ages will be forced to wait in line for hours, maybe even days in anticipation for the very last...I repeat...the very LAST Harry Potter movie: The Deathly Hallows Part 2.

Sterling Ball is a straight-shooting, BBQ enthusiat with a love of cooking, an exciting sense of humor and two successful businesses. HATHWAY visited him at San Luis Obispo-based, Ernie Ball, Music Man to check in on how things we going with his newest venture, Big Poppa Smokers.

When Big Poppa was looking to take his American made Smokers and Grills to the next level he gave HATHWAY a call. From the ground up, we developed bigpoppasmokers.com. Much more than just a place to buy smokers and rubs, the site is an interactive online community for backyard chefs and barbeque enthusiasts alike.

The word affiliate gets thrown around a lot these days and can mean a lot of things to a lot of people. If you are a business that sells products or processes transactions online for your services, reading this article will help you understand how an affiliate marketing software can help you earn more revenue online.